Najera Design + Marketing

Uniguard Machine Guards: Website, Photography & Marketing

SELECTED WORK / UNIGUARD MACHINE GUARDS

Built to protect.
Designed to stand out.

Website, photography, social posts and practical sales materials—ongoing creative support for Uniguard Machine Guards.

Orange machine guard panels being produced at Uniguard in Greensboro

CLIENT
Uniguard Machine Guards

ROLE
Ongoing creative & digital support

DISCIPLINES
Web · Photo · Social · Print · Technical resources

01 / THE PARTNERSHIP

A specialized product.
A broad creative role.

I help Uniguard bring its products, people and capabilities into focus.

My work spans the website, original photography, social media posts, brochures, line cards, measurement forms and instructions. Video presentations and installation content are also in development.

Through Najera Design + Marketing, those disciplines connect in one ongoing relationship—from organizing technical information to creating the images and materials that help people understand it.

02 / WEBSITE & DIGITAL CONTENT

From product details
to real applications.

I develop and manage Uniguard’s website, bringing product information, resources and installation examples together for customers and distributors.

UNIGUARDMGC.COM / HOMEPAGE

Screen capture of the Uniguard Machine Guards homepage

INSTALLATIONS & APPLICATIONS

Screen capture of Uniguard’s installation and application photo gallery

Website development & management · Product content · Application stories
Select a screen capture to view it larger.

03 / ORIGINAL PHOTOGRAPHY

Precision has a process.
And people behind it.

Original Greensboro photography shows the care, character and everyday work behind Uniguard’s machine guards.

Uniguard machine guard production in Greensboro

Hands-on production / Greensboro, North Carolina

Uniguard team member beside production equipment in Greensboro
Orange and black Uniguard guards arranged on warehouse shelving

04 / SOCIAL & SALES MATERIALS

One body of work.
Many places to use it.

Photography gives the website and social posts a recognizable visual foundation. Brochures and line cards turn product information into materials that are easy to present, reference and share.

Social media posts

Product highlights, company updates and installation stories shaped for social channels.

Brochure design

Product information, original imagery and brand presentation brought together in a useful sales piece.

Line cards

Clear product overviews that give sales teams and distributors a practical reference.

Installation stories add context: showing how a product fits into the work customers actually do. Across these pieces, my role is to keep the information clear and the presentation consistent.

05 / PRACTICAL PRODUCT RESOURCES

The details matter.
So does how they’re presented.

My work also includes measurement forms and instructions—the practical documents that support conversations about Uniguard’s products.

Measurement forms

Forms that organize the dimensions and application details customers need to communicate, with a clear layout that makes the information easier to record and reference.

Instructions

Instruction materials that present product information in a clear, consistent format, making the supporting guidance easier to follow and share.

06 / VIDEO PRESENTATIONS

CURRENTLY IN DEVELOPMENT

Bring the explanation
into motion.

The next part of the work is video presentations and installation content—combining visual storytelling, product information and production skills to make technical subjects easier to follow.

Website experience

Products, specifications
and resources connected.

Uniguard Machine Guards website homepage
Homepage
Uniguard Machine Guards products page
Machine guarding products
Uniguard Machine Guards technical resources page
Technical resources

Need a creative partner who can work across disciplines?

Experience behind the work.

Larry Najera is an award-winning multidisciplinary communications designer, graphic designer, photographer, videographer, and web marketing specialist based in the Macon metropolitan area in Georgia.

He brings design, photography, video, and web marketing together to help businesses communicate clearly and build a consistent presence.

About Larry Najera · Awards · Client testimonials